Rapper 50 Cent arrives in Dubai in September.

After playing to packed houses across Europe throughout the summer, including London and Paris, the American musician and TV mogul, real name Curtis Jackson III, will perform at the Coca-Cola Arena September 30.

This will be the second time a Super Bowl act has performed at the venue, the first being Maroon 5, as the opening concert for Coca-Cola Arena in 2019.

As part of his Green Light Gang World Tour, 50 Cent is set to showcase his greatest hits in Dubai, including In the club, candy shop and 21 questions..

Onstage support throughout the show will be longtime collaborator and G-Unit member Tony Yayo and rapper Uncle Murda.

Visa cardholders can register for presales on the Coca-Cola Arena website, with tickets available from 10 a.m. on July 12.

General ticket sales will begin at 10 a.m. on July 13. Prices will vary from 225 Dh to 545 Dh.

Promoter Thomas Ovesen of TOP Entertainment says fans can expect “an endless streak of hits”.

“50 Cent is one of the few hip-hop artists, alongside Eminem and Nas, who has managed to maintain and transcend his initial popularity,” he says. The National.

“His knack for making hits combined with street cred and rhyme is up there in my book.

“Then, of course, you had the amazing Super Bowl halftime show this year, and the TV shows and movies he stars in or produced that spread his fame to a new generation. fans.”

Lasting success

50 Cent’s career has produced a mixed bag in terms of successful projects.

His last album was mediocre in 2014 animal ambitionbut he also worked on production of a series of popular crime dramas, namely Power, For life and BMF.

Older fans will remember him for the 2003 seminal Get rich or die trying.

Produced by Dr Dre, it was one of the greatest debut hip-hop albums in history, selling nearly a million copies within a week. It also spawned the aforementioned No. 1 hits In the club and 21 questions.

The album catapulted him to fame and led to his foray into non-musical realms, from television and film production to fashion, with his label G-Unit Clothing Company. He also launched his own grape-flavored vitamin drink, Formula 50.

You can’t escape 50

50 Cent's successes endure over 20 years later.  Photo: Burak Cingi/Redferns

In a series of interviews with The National Over the past decade, 50 Cent has expressed his desire to be more than a successful rapper. “I just try to think outside the box. I’m excited about all the possibilities because I don’t see any limits,” he said in 2012. “I’m not afraid to venture into d ‘other categories.’

Regarding his knack for producing popular TV crime sagas, especially the 1980s BMF Where black mafia family, he credits his success to his hip-hop background.

“It’s one of the best stories to tell,” he said last year.

“They are very close to the music culture. Often the street culture is very close to the hip-hop culture. Everyone is very, very close to each other.

“The period is when hip-hop went from being an east coast sound or a west coast sound to a more southern song, and the dance culture became more relevant at that time. This is where we are now musically.

As for maintaining his overall popularity as a concert pull card, despite not releasing an album for the better part of a decade, 50 Cent attributes it to his soundtrack work. a generation of fans.

“My main audience was in college at their peak in 2003, when they used to party every moment they could. And by then I had the biggest debut album ever. [Get Rich Or Die Tryin’] in hip hop. So they couldn’t party without me. There was no way you could escape me,” he said in 2020.

Updated: July 07, 2022, 04:00

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